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Title: 'Coyote vs. Acme' Outgrosses All But 3 WB Movies This Year, Heads To
Profit

Link: https://entertainment.slashdot.org/story/26/0...

The movie Coyote vs. Acme earned more than Warner Bros.' $30 million tax
write-off in just two weeks. And last week the movie officially earned more
than its production budget of $70 million. But today the movie passed the
$100 million mark. "You asked for it, we delivered, and you showed up!"
distributor Ketchum Entertainment posted on social media (adding "Thank you
to the fans for making this a massive hit!" With a break-even number of $120
million, the movie "will probably make up any theatrical deficit (should
there be any) with its impending releases on video on demand and streaming,"
writes ScreenRant. Almost three years after the completed film was initially
shelved for a $30 million write-off, its cumulative domestic box office has
apparently even beat Warner Bros. dinosaur movie The End of Oak Street: In
addition to officially joining the chart of the Top 30 movies of the year so
far at the domestic box office, by surpassing The End of Oak Street, Coyote
vs. Acme has outgrossed five of the eight movies that Warner Bros. has put
out in domestic theaters this year.... [It's just $17.6 million behind
Supergirl, and within $30 million of Mortal Kombat II and Wuthering Heights.]
Their anticipated sci-fi sequel Dune: Part Three also seems guaranteed to
land higher than 2026's Coyote vs. Acme on the chart (2021's Dune earned
$108.9 million in domestic theaters, while Dune: Part Two earned $282.1
million). With its a small marketing budget of just $10 million, the movie
seems to be relying on oddball marketing stunts like their AMA on Reddit's
r/movies. And commemorating the spirit of the movie, Crayon-maker Crayola
even released a special "Coyote Secret Plan" web page for children to print
and color - and partnered with the film's stars for a video on the importance
of creativity: Lana Condor: Crayola is all about encouraging kids and grown-
ups to turn imagination into action. Will Forte: Which is exactly what Coyote
does in Coyote versus Acme. He sees a problem and thinks, "Could this be
solved with a rocket, a catapult, or a suspiciously affordable mail order
anvil?" Lana Condor: Usually no. Will Forte: Usually very no.

Read more of this story at Slashdot.

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